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  • SERVICES | Aesthetic Alchemy

    Luxurious, modern branding for a professional, elevated Business Don't let your brand hold you back from attracting your dream clients and building the business you've always wanted. See how we can help 01 - THE ESSENTIALS Brand Strategy and Identity Design A custom brand identity is the foundation of your entire brand. This is your key to feeling confident, attracting your dream clients, and standing out in a crowded online market. By the end you will have a brand you're truly proud of and will get your business the results you are hoping for. Client Questionnaire 2 Exhaustive Brand Strategy Calls Custom Logos Typographic Brand Marks Brand Strategy Document Color Palette Font Styling Brand Artistic Elements Image Style Direction Brand Guidelines Indicative turnaround: 6 weeks START YOUR PROJECT Custom Brand Identity Elevated aesthetics with intentional strategy and our own personal design artistry to craft indulgent experiences that has your customers wanting more Coaches/Educators Creatives/Artistic Ventures Luxe Jewelers Boutique Fashion Enthusiasts Service Providers Conscious Business Owners Luxury Hospitality Self-Care Centric Start-ups We vibe with Our approach SERVICES that makes your brand Impossible to ignore 01 Make it Official We can start with a discovery call or jump right into the application if you know I’m the designer for you. 02 Complete Questionnaire You’ll love how simple I’ve made it to identify what your business does, your brand’s unique purpose, and what success looks like to you. 03 Strategy Call I’ll come to this call with a few design ideas so we can discuss what you love, go over your questionnaire, and nail down your style. 04 Design Implementation I’ll do my thing – creating a solid strategy and intentional brand and/or website design. I always include mockups and guidelines to show you how to use everything I create. 05 The Launch Phase This is the best part! I create launch graphics for social media and I am here to support you and celebrate the launch. Pop the bubbly and watch the dream clients line up! The Process 02 - THE FULL EXPERIENCE Website Design and Development Once you have a custom, intentional brand – bring it all together with website design that shows off your brand and elevates your entire business. We will build you a custom designed and developed Squarespace, Wix or Shopify website so your business can have strategically built beautiful website that you can't wait to show off! In-depth Questionnaire Website Strategy Call Website Content Guide Bespoke website Responsive design Basic SEO Website launch support Retainer services option Indicative turnaround: 8 weeks START YOUR PROJECT Website Design 03 - COMMERCE ESSENTIALS E-commerce Integration We are offering holistic e-commerce integration for Shopify and Wix platforms, optimizing online business functionality and much more. Storefront setup Product listing Payment setup Theme customization Lead magnet implementation SEO-optimized category mapping Simplified product segments Indicative turnaround: 8 weeks START YOUR PROJECT E-commerce Integration 04 - PEAK POSITIONING Strategic Consultation Harness our versatile and extensive expertise through strategy and optimization consultation calls, fostering growth and trust-building. Social media guidance Rebranding concepts Go-to-market strategy Compelling narratives Trust-building tactics Content strategy As per Availability GET IN TOUCH Strategic Consultation Strategy & Optimisation Consultation a la CARTE Additional design services that can be availed Business Card/Letterhead Social Media Templates Social Media Monthly Retainer Media Kit Design Workbooks/Templates Website Copywriting Blog Design Email Newsletter UX/UI Packaging Design Ad Campaign Design Merch Design What exactly is brand strategy? A brand strategy is a long-term plan to managing your entire brand. Think of it as a manual that guides you when you have to make decisions that concerns your brand. For us, brand strategy is everything between your mission statement to brand story to competitor analysis all the way to target audiences. Can you just design me a logo? In short, no – I do not offer logo only packages. I believe wholeheartedly in the brand strategy process as it ensures your brand’s visual identity is in total alignment with the mission, values & goals at the core of your business. To me, designing a logo without brand strategy is like trying to make a meal with whatever ingredients are left over in the fridge. Yeah, it’ll do the job – but it’s not going to be a standout brand. I already have a logo. Can you work with that? We generally prefer to work on a brand design with a clean slate, starting from strategy. This ensures that the designs we create are aligned with your strategy and is targeted for your ideal customer. However, we’re still open to working with an existing design depending on the quality and the groundwork behind it. Get in touch with us and we’ll talk. Can I just tell you what colours and fonts I want? Unfortunately my process doesn’t allow for this. Colour, typography and style exploration for a client’s branding is guided by my brand strategy process. I always ask clients to keep an open mind as even though I do take into account personal preferences for colour, style, typography, etc. the brand strategy may provide other insights which nudge us in a different direction in order to accommodate factors such as standing out from competitors, appealing to the target audience and the positioning of your brand. My branding process is based on strategy, so I do try to encourage that strategy is placed before a clients' personal preferences. I understand that this doesn't appeal to all clients, so I like to be upfront about this to ensure we are both aligned, and expectations are managed. ​ Who do you work with? We love working with non-traditional businesses! And this means most modern businesses like online coaching, educators, photographers, creative service providers, ecommerce brands, luxury brands, any non-conventional business. Not sure? Get in touch and we’ll see if we’re a good fit. How long does a project take? Our brand design projects can take between 6-8 weeks while our web design projects can take between 10-12. Collateral design projects depend on your requirements. I will provide you with a timeline guide for your project, however much of this is guided by how long it takes to receive client feedback. I do ask that clients provide feedback within three days to help the project stay on track. Do you offer payment plans? Payments are broken into two or three parts – a 50% non-refundable deposit that secures your booking, phase wise payment in case of projects that require more than 12 weeks and a final balance payment that is to be received prior to the delivery of your final files. How do I book? I am usually booked up at least a month in advance for branding projects, so I do encourage clients to get in early to secure their spot. After submitting a contact form, I will get in touch with you to understand your brand’s vision, goals and mission as well as the services that you’re after. If we determine that we are a good fit to work together, I’ll send across an invoice for you to pay a 50% deposit and a contract for you to sign. Your project is only considered booked in once I receive this deposit and signed contract. Is this a good investment for me? Brand and web design are investments that will give you returns in the long run. It’s good to have a clear idea of your brand’s core before inquiring. It also helps to know your project budget, additional design requirements and any planned launch dates. Please Note Font licensing costs are not included. Printing costs are not included. This is a brand and brand guidelines package and includes only digital goods. FREQUENTLY asked QUESTIONS If there is anything I haven't covered here, Feel free to GET IN touch FREQUENTLY asked QUESTIONS You Deserve a Brand that works as hard as you do. Fill out the project inquiry form and we will be in touch within 3 business days Let's Talk! Working with Ishita is a delight. She is not only talented but also incredibly professional, responsive, and easy to communicate with. Her dedication to delivering high-quality work is evident in everything she does. Ishita's expertise in SEO, especially keyword research, and competitive intelligence, very detailed with clear insights, has been invaluable to our project, providing us with crucial information. This has empowered us to refine our product collection and better position key messaging. Additionally, her guidance in photography inspiration has facilitated clear communication of our needs and product essence to the photographer, resulting in outstanding outcomes. I deeply value Ishita's ability to generate innovative ideas that align with current trends across products, social media, and marketing. She has a knack for suggesting and crafting compelling social media content that is not only captivating but also aligns with brand identity." - Manali Acharya I recently had my website designed by Ishita. Her dedication was commendable. With her impeccable organisation skills Ishita made sure the project was delivered on time. She was great at understanding my design language and needs and her suggestions were on-point. I will highly recommend Ishita for anyone who is looking to add value to their website." - Shruti Jesrani Thanks a lot for the lovely templates you created. I have to say that these designs were absolutely spot on, just the way I wanted my work to reflect. I loved your colour sense and the way you finely used them in such a beautiful way. And the quickness with which you responded is truly commendable. I loved how you worked in a well organised flow. I loved working with you and look forward to working with you again and for a longer term. Sending you love and best wishes." - Zanzanil, EBG Influence and inspire your ideal audience through a memorable BRAND EXPERIENCE tailored to your mission, style and values. Inquire to work with me

  • HOME | Aesthetic Alchemy

    At Aesthetic Alchemy Design Studio, we transform dreams into digital realities! In today's fast-paced digital landscape, we understand the weight of making the right impression. That's why, from the moment you engage with us, consider your worries put to rest! With our meticulous attention to detail and a deep understanding of market dynamics, we guarantee that your business will not only stand out but soar above the competition. Our Services Services Let's get started! Are you seeking to establish a strong, trustworthy online presence for your business? Look no further! Let us assure you, our expertise is not just in design—it's in fostering growth. With us, you're selecting beyond just a service; you're investing in the future of your business. Elevate Your Brand Brand Strategy and Identity Design Your brand is your first impression, and it will make or break your success. Your brand is more than visuals—it's your essence and it's a catalyst for exponential growth. We craft compelling narratives that captivate your audience. Beyond design, we offer strategic insights, competitor analysis, and social media guidance. Our mood boards and templates ensure consistency, making your brand stand out. Let's elevate your brand together—unlocking its full potential for success. It's time to step into the spotlight with a professional brand that turns heads and captures hearts. Bespoke Website Design We're committed to creating an online presence that not only captivates but converts. So, why wait? Let's collaborate and elevate your business to new heights. Forget the hassle of managing website intricacies, we've got you covered. We craft elegant yet functional designs custom-tailored to your business. We offer you services beyond the initial design as we believe in fostering a long-term relationship with our clients built on trust and reliability. We will see it through together, offering ongoing support through flexible retainer options, ensuring your digital presence evolves alongside your business. Bespoke Website Design We're committed to creating an online presence that not only captivates but converts. So, why wait? Let's collaborate and elevate your business to new heights. Forget the hassle of managing website intricacies, we've got you covered. We craft elegant yet functional designs custom-tailored to your business. We offer you services beyond the initial design as we believe in fostering a long-term relationship with our clients built on trust and reliability. We will see it through together, offering ongoing support through flexible retainer options, ensuring your digital presence evolves alongside your business. Strategy and Design | Competitor Research | SEO Optimization | Art Direction | Brand Guide | Product Market-Fit Research | D2C | Landing Page Design | Strategy and Design | Competitor Research | SEO Optimization | Art Direction | Brand Guide | Product Market-Fit Research | D2C | Landing Page Design | Strategy and Design | Competitor Research | SEO Optimization | Art Direction | Brand Guide | Product Market-Fit Research | D2C | Landing Page Design Working with Ishita is a delight. She is not only talented but also incredibly professional, responsive, and easy to communicate with. Her dedication to delivering high-quality work is evident in everything she does. Ishita's expertise in SEO, especially keyword research, and competitive intelligence, very detailed with clear insights, has been invaluable to our project, providing us with crucial information. This has empowered us to refine our product collection and better position key messaging. Additionally, her guidance in photography inspiration has facilitated clear communication of our needs and product essence to the photographer, resulting in outstanding outcomes. I deeply value Ishita's ability to generate innovative ideas that align with current trends across products, social media, and marketing. She has a knack for suggesting and crafting compelling social media content that is not only captivating but also aligns with brand identity." - Manali Acharya I recently had my website designed by Ishita. Her dedication was commendable. With her impeccable organisation skills Ishita made sure the project was delivered on time. She was great at understanding my design language and needs and her suggestions were on-point. I will highly recommend Ishita for anyone who is looking to add value to their website." - Shruti Jesrani Thanks a lot for the lovely templates you created. I have to say that these designs were absolutely spot on, just the way I wanted my work to reflect. I loved your colour sense and the way you finely used them in such a beautiful way. And the quickness with which you responded is truly commendable. I loved how you worked in a well organised flow. I loved working with you and look forward to working with you again and for a longer term. Sending you love and best wishes." - Zanzanil, EBG # 1 Brand Strategy and Identity Design LEARN MORE Brand Strategy and Identity Design Read More Website Development Read More E-commerce Integration Read More Strategic Consultation Read More LEARN MORE Website Development # 2 E-commerce Integration # 3 LEARN MORE Strategic and Optimization Consultation # 4 LEARN MORE No more hiding behind the curtain! No more confusion about target audience! No more uncertainty about brand messaging! No more anxiety about standing out in a crowded market! No more fear of competition overshadowing your uniqueness! Relax. Breathe easy. Your journey to business prosperity starts here, with us. Let's build something iconic together! Aesthetic Alchemy Studio is your Personal Business Stylist We give you the style, look, and vibe you need to stand out from the crowd and sell with confidence. Check out some of our Work

  • Project-Inquiry | Aesthetic Alchemy Design Studio

    Let's Make Something Iconic Get in touch with us by filling out the form below Your full name* Email address* Business name* Designation Add your website URL or Social Media handle Location Select an option Industry Select an option Tell us more about your business and what you do. * What are some goals you are hoping to achieve by working with us? What services are you interested in? * Custom Brand Identity Custom Website Design Custom Brand and Website Design Strategic Consultation Other What is your estimated budget? * Select an option How did you hear about us?* Select an option Send What exactly is brand strategy? A brand strategy is a long-term plan to managing your entire brand. Think of it as a manual that guides you when you have to make decisions that concerns your brand. For us, brand strategy is everything between your mission statement to brand story to competitor analysis all the way to target audiences. Can you just design me a logo? In short, no – I do not offer logo only packages. I believe wholeheartedly in the brand strategy process as it ensures your brand’s visual identity is in total alignment with the mission, values & goals at the core of your business. To me, designing a logo without brand strategy is like trying to make a meal with whatever ingredients are left over in the fridge. Yeah, it’ll do the job – but it’s not going to be a standout brand. I already have a logo. Can you work with that? We generally prefer to work on a brand design with a clean slate, starting from strategy. This ensures that the designs we create are aligned with your strategy and is targeted for your ideal customer. However, we’re still open to working with an existing design depending on the quality and the groundwork behind it. Get in touch with us and we’ll talk. Can I just tell you what colours and fonts I want? Unfortunately my process doesn’t allow for this. Colour, typography and style exploration for a client’s branding is guided by my brand strategy process. I always ask clients to keep an open mind as even though I do take into account personal preferences for colour, style, typography, etc. the brand strategy may provide other insights which nudge us in a different direction in order to accommodate factors such as standing out from competitors, appealing to the target audience and the positioning of your brand. My branding process is based on strategy, so I do try to encourage that strategy is placed before a clients' personal preferences. I understand that this doesn't appeal to all clients, so I like to be upfront about this to ensure we are both aligned, and expectations are managed. ​ Who do you work with? We love working with non-traditional businesses! And this means most modern businesses like online coaching, educators, photographers, creative service providers, ecommerce brands, luxury brands, any non-conventional business. Not sure? Get in touch and we’ll see if we’re a good fit. How long does a project take? Our brand design projects can take between 6-8 weeks while our web design projects can take between 10-12. Collateral design projects depend on your requirements. I will provide you with a timeline guide for your project, however much of this is guided by how long it takes to receive client feedback. I do ask that clients provide feedback within three days to help the project stay on track. Do you offer payment plans? Payments are broken into two or three parts – a 50% non-refundable deposit that secures your booking, phase wise payment in case of projects that require more than 12 weeks and a final balance payment that is to be received prior to the delivery of your final files. How do I book? I am usually booked up at least a month in advance for branding projects, so I do encourage clients to get in early to secure their spot. After submitting a contact form, I will get in touch with you to understand your brand’s vision, goals and mission as well as the services that you’re after. If we determine that we are a good fit to work together, I’ll send across an invoice for you to pay a 50% deposit and a contract for you to sign. Your project is only considered booked in once I receive this deposit and signed contract. Is this a good investment for me? Brand and web design are investments that will give you returns in the long run. It’s good to have a clear idea of your brand’s core before inquiring. It also helps to know your project budget, additional design requirements and any planned launch dates. Please Note Font licensing costs are not included. Printing costs are not included. This is a brand and brand guidelines package and includes only digital goods. FREQUENTLY asked QUESTIONS FREQUENTLY asked QUESTIONS

  • ABOUT | Aesthetic Alchemy

    Hi, it's me, Ishita I'm a versatile creator, seamlessly blending the art of brand design with the science of digital marketing and the trusted mentor for early-stage startups (0-1 years). As a digital wizard, I navigate the data-driven realms to conjure strategies that propel your brand to new horizons. From crafting brand identities to developing marketing strategies, I'm here to help you embark on your entrepreneurial adventure. ​ In this world of pixels and innovation, I merge the art of design and the science of strategy into a canvas that's vivid and exhilarating. With a keen eye for aesthetics, I've danced in the fashionable world, bringing style and flair to brand expressions. Let's set off on a journey that's as fun as it is creative, as modern as it is elegant, and as relevant as it is ingenious. Together, we'll create brilliance that resonates, innovates, and celebrates your unique journey in this ever-evolving digital world, no matter what niche you choose to explore. Things I love Croissants with Jam Feta Cheese Crystals Yoga Audiobooks Things I am passionate about Art Color Theory Cosmology Meditative Walks Spirituality Learning new skills Favorite tools Figma Photoshop Illustrator Trello Semrush You'll generally find me sipping rose tea, listening to celestial music, with my laptop perched on my maroon velvet couch amongst a myriad of books and color swatches. Behind the Studio Brand Strategy and Identity Design why I love it? Crafting brand strategies and identities is more than a profession—it's a passion. I thrive on the alchemy of transforming visions into tangible, impactful identities that resonate with audiences and breathe life into businesses. Each project is a journey of discovery, where every detail infused with meaning and purpose becomes a vital element in the narrative of success. why I love it? why I love it? Website Development and E-commerce Integration why I love it? Creating websites and integrating ecommerce is all about strategy for me. I love weaving together strategic thinking and creativity to craft digital experiences that captivate users and drive meaningful interactions. It's about turning visions into functional, visually compelling platforms that elevate brands. Inquire to work with me Learn more about Services

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